Understanding is at the heart of every successful business.
Thoroughly understanding the people interacting with your brand is the foundation for every component of a successful business; design and experience, marketing strategy, hiring, product strategy, sales, everything. Whether you need to figure out who to market to, why people are behaving (or not) a certain way, or how to encourage them to behave differently, Stockwell Strategy can help.
Stockwell Strategy provides a wide range of user experience research and strategy services. The most common projects include:
Understand Users & Needs
Surveys, interviews, usability tests, support and feedback reviews, focus groups, persona development, scenario delineation
Usability tests, expert/heuristic audits, competitive reviews, content audits, journal/diary studies, contextual inquiries, interviews, focus groups, beta tests, a/b and multivariate tests, card sorts, tree tests, analytics reviews, heat mapping, desirability studies, click and 5-second impression tests
Sketches, wireframes, user journeys, workflows, experience maps, prototypes, participatory design workshops
Stockwell Strategy's president, Amanda, is an experience teacher and mentor. She serves as a UXPA mentor, has taught numerous workshops, and teaches courses on UX research and lean experimentation on LinkedIn’s Learning platform.
UX Research and Strategy
Need to get your team up to speed on running their own usability tests or learning the basics of interviewing? Stockwell Strategy is happy to provide customized workshops or ongoing mentorship programs to your team. Reach out to discuss further!
UX Career Development
Whether you're just starting out or looking to find your next challenge in a long career, Amanda's dabbling in the many versions of a UX career and experience on the recruitment and hiring side offers great insight.
Fidelity, Wells Fargo, Staples, Adidas, MaxPoint, CompuCom, RDU Airports, Cox Automotive, Procter & Gamble, Cox Health, Twilio, FedEx
Please reach out to hear more about specific projects and to see sample work.